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The Zelley Experience

Choosing the perfect watch or jewellery should be a special and unforgettable experience. We believe the best way to achieve this is through a personal, in-store visit, we encourage you to book a private consultation with us.

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A unique experience tailored to you

As part of our commitment to providing exceptional service we guide you, ensuring you make the decision that is perfect for you. Nothing is too much trouble, we want your experience of purchasing jewellery to be as enjoyable as gifting or wearing the items.

Our aim is for you to feel as at home in our store as we do, so your consultation is tailored exactly for you…

If there is a type of beer or champagne you love, let us know and it will be on ice for your arrival. Toys or colouring books for the kids, your favourite newspaper, sandwich or even what music you hear playing in the background, let us know and we will oblige… Anything is possible, this is the Zelley Experience.

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Over 100 years on the high street

Founded by our great-grandfather Fredrick J. Zelley in 1910, our business began with him hand-collecting and delivering clock repairs on his pushbike. As demand grew, he opened a premises in Bishop’s Stortford, laying the foundation for the business we have today. Now in our 4th generation, my brother Martin and I, Philip Zelley, are proud to continue our family’s legacy. We honour our traditions and values while striving to offer exceptional service in the digital age.

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Frederick Zelley

Design your own ring

Creating your own ring with us lets you design a piece that reflects your individual style and story. We specialise in resizing and updating rings, preserving their sentimental value with a modern touch. Whether repurposing heirloom gemstones or adding contemporary flair, our expert craftsmen ensure each ring maintains its original essence, transforming your vision into a timeless treasure.

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Our Services

  • Services & Repairs

    Expert jewellery and watch servicing and repairs. Trust our skilled artisans to restore your beloved pieces to their former glory. Exquisite craftsmanship, meticulous care.

  • Cleaning

    Sparkling jewellery and watch cleaning service. Let our skilled professionals restore brilliance to your beloved pieces, leaving them radiant and ready to dazzle once again. Meticulous care, timeless beauty.

  • Valuations

    Expert jewellery and watch valuations. Our team assesses true item worth, offering accurate and trustworthy appraisals for insurance, resale, or sentimental value.

  • Resizing

    Discover seamless ring and jewellery resizing services. Our expert craftsmen will ensure the perfect fit, preserving the beauty and integrity of your treasured items. Personalized, comfortable elegance awaits.

  • Polishing

    Revitalize your jewellery’s brilliance with our exceptional repolishing service. Let us delicately restore shine and luster to your cherished pieces, ensuring they sparkle like new.

Need more help?

Whether it’s to mark a milestone, invest in a family heirloom or just showcase your style we have an inspired section of Men’s and Ladies watches from the most iconic Swiss watchmakers

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Info

Tel: 01279 654 649
Mob: 07585 592 556
Email: office@zelley.com


Address

13 Market Square, Bishop’s Stortford
Hertfordshire. CM23 3UT

Opening Hours

Monday – 9:30am – 4:00pm
Tuesday – 9:30am – 4:00pm
Wednesday – Closed
Thursday – 9:30am – 4:00pm
Friday – 9:30am – 4:00pm
Saturday – 9:30am – 4:00pm
Sunday – Closed

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